Fanaticism has been properly described as redoubling one’s effort after one’s aim has been forgotten, and this definition will serve as a good introduction to the fallacy of technology, which is the conclusion that because a thing can be done it must be done. The means absorb completely, and man becomes blind to the very concept of ends.

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In the absence of truth there is no necessity, and this observation may serve as an index to the position of the modern egotist. Having become incapable of knowing, he becomes incapable of working, in the sense that all work is a bringing of the ideal from potentiality into actuality. … The modern worker does not, save in rare instances, respond to the ideal in the task.

Try to imagine a man setting out for the day without a single prejudice. … Inevitably he would be in a state of paralysis. He could not get up in the morning, or choose his necktie, or make his way to the office, … or, to come right down to the essence of the thing, even maintain his identity.

The eloquent Lysias, posing as a non-lover, had concealed designs upon Phaedrus, so that his fine speech was really a sheep’s clothing. Socrates discerned in him a “peculiar craftiness.” One must suspect the same today of many who ask us to place our faith in the neutrality of their discourse.

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Cultural freedom is in special danger today because so much of our life has been politicized. … With governments which are popular and free, but which allow political sanction to pressures building up against certain types of cultural expression, … the pressure … moves to condemn on grounds which are social and political, and its desire is for uniformity, standardization, consolidation, and all the other features of Gleichschaltung, as it moves to protect from criticism and even from realistic depiction something over which people have become politically excited. In our American experience, these pressures have been largely social.

One type of critic today tends to attack language as a means of communication on this very ground — the ground that words are conventional in their meaning and are therefore falsifying. The point of the criticism is that a convention is something abstracted and, therefore, untrue, a generalized sign of the thing itself, which we use because we are unable or unwilling to render the thing in itself in its fullness. A word in this conception is nothing but a stereotype, and “stereotype” is here an expression of disparagement, because it is felt that “typing” anything that is real distorts the thing by presenting it in something less than its full individuality and concreteness. Let us suppose that I make reference to a tree standing in my yard. The term “tree” does not designate the object with any degree of particularity. It does not tell whether the tree is young or old, low or tall, an oak, pine, or maple. The term is, therefore, merely a utility symbol, which I employ in communicating because in my laziness or incompetence I cannot find a fuller and more individualizing way of expressing this tree. If I were really communicating, the argument goes, I would reject the falsifying stereotype and produce something more nearly like the picture of the tree. But if the analysis I have offered earlier is correct, these critics are beginning at the wrong end. They are assuming that individual real objects are carriers of meaning, that the meaning is found in them as redness is found in an apple, and that it ought to be expressed with the main object of fidelity to the particular. What they overlook is that meaning does not exist in this sense, that it is something that we create for purposes of cognition and communication, and that the ideal construct has the virtue of its ideality. Hence it appears that they misconceive the function of the word as conventional sign or “typifier.” For if it is true that the word conveys something less than the fullness of the thing signified, it is also true that it conveys something more. A word in this role is a generalization. the value of a generalization is that while it leaves out the specific feature that are of the individual or of the moment, it expresses features that are general to a class and may be lacking or imperfect in the single instance.

There is much to indicate that modern publication wishes to minimize discussion. … For one thing, there is the technique of display, with its implied evaluations. This does more of the average man’s thinking for him than he suspects. For another, there is the stereotyping of whole phrases. These are carefully chosen not to stimulate reflection, but to evoke stock responses of approbation or disapprobation. Headlines and advertising teem with them, and we seem to approach a point at which failure to make the stock response is regarded as faintly treasonable. … Journalism becomes a monstrous discourse of Protagoras, which charms by hypnotizing and thwarts that participation without which one is not a thinking man.