If an organization is to learn anything, then the distribution of its memory, the accuracy of that memory, and the conditions under which that memory… - Karl E. Weick

Any approach to the study of organizations is built on specific assumptions about the nature of organizations and how they are designed and function.

Action often creates the orderly relations that originally were mere presumptions summarized in a cause map. Thus language trappings of organizations such as strategic plans are important components in the process of creating order. They hold events together long enough and tightly enough in people's heads so that they act in the belief that their actions will be influential and make sense.

Sensemaking tends to be swift, which means we are more likely to see products than processes.