Take the ongoing attempts to use the human brain as a point of departure for constructing the world. To me that’s nonsense. I believe that human brai… - Friedrich Kittler

Take the concept of media from there – in a step also beyond McLuhan – to where it is most at home: the field of physics in general and telecommunications in particular

Computer technology is an alliance of hardware and software, of physics and logic, which has taken the place of the gods who have fled far away. Zeus, as you know, was at once the mighty brightness of the Greek sky and ‘the lightning that guides everything’. Only gods and computers are in the position of predicting today whether blue skies or rainstorms will be the weather tomorrow.

And when Liesegang edited his Contributions to the Problem of Electrical Television in 1899, thus naming the medium, the principle had already been converted into a basic circuit. Television was and is not a desire of so-called humans, but rather it is largely a civilian byproduct of military electronics. That much should be clear.