The sociologist permits himself to see only what is acceptable to his colleagues. (p. 370) - Marshall McLuhan

In accepting an honorary degree from the University of Notre Dame a few years ago, General David Sarnoff made this statement: “We are too prone to make technological instruments the scapegoats for the sins of those who wield them. The products of modern science are not in themselves good or bad; it is the way they are used that determines their value.

Until now a culture has been a mechanical fate for societies, the automatic interiorization of their own technologies. (p. 86)

A point of view can be a dangerous luxury when substituted for insight and understanding.