When IBM discovered that it was not in the business of making office equipment or business machines, but that it was in the business of processing in… - Marshall McLuhan

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When IBM discovered that it was not in the business of making office equipment or business machines, but that it was in the business of processing information, then it began to navigate with clear vision. The General Electric Company makes a considerable portion of its profits from electric light bulbs and lighting systems. It has not yet discovered that, quite as much as AT&T, it is in the business of moving information.