It’s important that they feel like they can be who they’d like to be and move how they’d like to move. - Lotte Wubben-Moy

As athletes, too, you’re prone to thinking about your physical appearance because of how much you’re in the public eye. You question whether you should post one picture instead of another because of how you might look, and those pressures come from wider societal perceptions and expectations of how women should look.

Yeah, I think there are a lot of tangible barriers that you see regarding women’s sport, especially football. But, I feel what’s often overlooked are the intangible ones; the societal barriers that have been plaguing us for years for example.

Well, if I had campaigns and images like these as a young girl, my journey might have been somewhat different, and I’d have felt more empowered to simply be myself.