The classified ads (and stock-market quotations) are the bedrock of the press. Should an alternative source of easy access to such diverse daily info… - Marshall McLuhan

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The classified ads (and stock-market quotations) are the bedrock of the press. Should an alternative source of easy access to such diverse daily information be found, the press will fold. Radio and TV can handle the sports, news, comics, and pictures. The editorial, which is the one book-feature of the newspaper, has been ignored for many years, unless put in the form of news or paid advertisement.