Only the subtle psychological individual analysis can overcome the superficial prejudices of group psychology. - Hugo Münsterberg

Applied psychology can, therefore, speak the language of an exact science ill its own field, independent of economic opinions and debatable partisan interests.

The knowledge of nature and the mastery of nature have always belonged together.

WE have placed our psychotechnical interest at the service of economic tasks... The purpose before us was to find for every economic occupation the best-fitted personality, both in the interest of economic success and in the interest of personal development.