Instead of talking about the things that most people care about, we talked about what we cared about most. While parents worried about childcare, get… - David Cameron

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Instead of talking about the things that most people care about, we talked about what we cared about most. While parents worried about childcare, getting the kids to school, balancing work and family life, we were banging on about Europe. As they worried about standards in thousands of secondary schools, we obsessed about a handful of more grammar schools. As rising expectations demanded a better NHS for everyone, we put our faith in opt-out for a few. While people wanted more than anything stability and low mortgage rates, the first thing we talked about was tax cuts.