”Information science” emerges (a) when conceptual explorations, not directed towards immediate practical or technical ends, begin to take place, and … - Brian Campbell Vickery

In its whole sweep, therefore, information work includes: science, that helps us to understand our problems; technology, that helps us to solve them; and the art of participating in each delicate interpersonal communication into which we are invited. The fusion of these three aspects of the craft creates a “triple glow” of optimal service.

We communicate with each other to inform, to instruct, to persuade, to amuse, to annoy. Informing and instructing aim to alter the receiver's concepts, whereas persuading, amusing or annoying aim to change his preferences or feelings. In a work situation people do make jokes and enemies, and use the arts of persuasion, but much of their communication has an informal or instructional aspect.

The old-established groups in the information profession... have come to recognise that many other social groups are concerned with information transfer.