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" "As more and more people know what model you’re using to manipulate them, they may decide not to respond to your incentives. As your competitors gain knowledge of the model, they respond in kind by adopting the model themselves, thus flattening the field. The model may have been mostly useful in a factory setting, and not in an office setting, or a technology setting. Human beings are not simple automatons: A more complete model would hone in on other motivations they
Shane Parrish is a Canadian author and podcast host best known for founding Farnam Street (fs.blog), a learning platform dedicated to mastering the best of what others have already figured out. A former intelligence analyst at Canada's Communications Security Establishment, he is the author of Clear Thinking and The Great Mental Models series, and hosts the Knowledge Project podcast, featuring long-form conversations with world-class thinkers on decision-making, leadership, and wisdom.
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