When you change how somebody feels, you’re changing how they think. And when you change how they think, you’re changing how they feel. That, in essen… - Donovan O. Schaefer

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When you change how somebody feels, you’re changing how they think. And when you change how they think, you’re changing how they feel. That, in essence, is persuasion.

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About Donovan O. Schaefer

Donovan O. Schaefer is an author and Assistant Professor of Religious Studies at the University of Pennsylvania.

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Alternative Names: Donovan Schaefer
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Additional quotes by Donovan O. Schaefer

Why does a racist society end up producing, validating, and recirculating racist science, for instance? I don’t think it’s adequate to say that racists create a well-packaged lie that none of them actually believe and put it into circulation to preserve existing hierarchies. I think racist ideas are genuinely believed by racists, even when they verge into absurdity.

The liberal fantasy of a rational public sphere—in which people are always and everywhere persuaded by better arguments, more evidence, more facts—is a myth; but it’s also a mistake to think that someone who isn’t persuaded by new information is fundamentally immune to facts.

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