Run Uphill Simple heuristic: If you’re evenly split on a difficult decision, take the path more painful in the short term. If you have two choices to… - Naval Ravikant

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Run Uphill Simple heuristic: If you’re evenly split on a difficult decision, take the path more painful in the short term. If you have two choices to make, and they’re relatively equal choices, take the path more difficult and more painful in the short term.

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About Naval Ravikant

Naval Ravikant (born November 5, 1974) is an Indian-born American entrepreneur and investor. He is the co-founder and chairman of AngelList, a platform for startups, investors, and job seekers. He is an angel investor who has made early-stage investments in companies including Uber, Twitter, Postmates, and Yammer. Ravikant is a recipient of the Edmund Hillary Fellowship. He also co-hosts a podcast with Brett Hall.

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