It is important to learn how to push yourselves and get up because in Ghana, if you move one step, it pushes you back three steps but that is not the… - Joyce Ababio

Customers do not call me on my personal line. Everything business is done at work so that it doesn’t come home. So the weekend is spent with my children. So I advise mothers to find a structure in their lives that they will use to be able to run their businesses as well as manage the children at home.

To sew is one thing but one needs to understand the business end of it. It is necessary that people come to see that talent can only take you so far, the ability to apply proper business principles will define many who will make it in the industry and those who, unfortunately, will sink.

I wanted to change the way Kente was kept and used. I believed that you could actually cut Kente and use it to do almost everything.