Citizens of a modern society need [...] more than that ordinary "common sense" which was defined by Stuart Chase as that which tells you that the wor… - S. I. Hayakawa

A frustrated or unhappy animal can do relatively little about its tensions. A human being, however, with an extra dimension (the world of symbols) to move around in, not only undergoes experience, but he also symbolizes his experience to himself. Our states of tension--especially the unhappy tensions -- become tolerable as we manage to state what is wrong -- to get it said -- whether to a sympathetic friend, or on paper to a hypothetical sympathetic reader, or even to oneself. If our symbolizations are adequate and sufficiently skillful, our tensions are brought symbolically under control. To achieve this control, one may employ what Kenneth Burke has called "symbolic strategies" -- that is, ways of reclassifying our experiences so that they are "encompassed" and easier to bear. Whether by processes of "pouring out one's heart" or by "symbolic strategies" or by other means, we may employ symbolizations as mechanisms of relief when the pressures of a situation become intolerable.

People who think of themselves as tough-minded and realistic, among them influential political leaders and businessmen as well as go-getters and hustlers of smaller caliber, tend to take it for granted that human nature is selfish and that life is a struggle in which only the fittest may survive. According to this philosophy, the basic law by which man must live, in spite of his surface veneer of civilization, is the law of the jungle. The "fittest" are those who can bring to the struggle superior force, superior cunning, and superior ruthlessness.

Such complicated and apparently unnecessary behavior leads philosophers, both amateur and professional, to ask over and over again, "Why can't human beings live simply and naturally?" Often the complexity of human life makes us look enviously at the relative simplicity of such lives as dogs and cats lead. But the symbolic process, which makes possible the absurdities of human conduct, also makes possible language and therefore all the human achievements dependent upon language. The fact that more things can go wrong with motorcars than with wheelbarrows is no reason for going back to wheelbarrows. Similarly, the fact that the symbolic process makes complicated follies possible is no reason for wanting to return to a cat-and-dog existence. A better solution is to understand the symbolic process so that instead of being its victims we become, to some degree at least, its masters.