The Gospel of Efficiency. Every era, as Carl Becker has reminded us in his Heavenly City of the Eighteenth Century Philosophers, has a few words that… - Clifford Dwight Waldo

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The Gospel of Efficiency. Every era, as Carl Becker has reminded us in his Heavenly City of the Eighteenth Century Philosophers, has a few words that epitomize its world-view and that are fixed points by which all else can be measured. In the Middle Ages they were such words as faith, grace, and God; in the eighteenth century they were such words as reason, nature, and rights ; during the past fifty years in America they have been such words as cause, reaction, scientific, expert, progress and efficient. Efficiency is a natural ideal for a relatively immature and extrovert culture, but presumably its high development and wide acceptance are due to the fact that ours has been, par excellence, a machine civilization. At any event, efficiency grew to be a national catchword in the Progressive era as mechanization became the rule in American life, and it frequently appears in the literature of the period entangled in mechanical metaphor.