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" "Encratic language (the language produced and spread under the protection of power) is statutorily a language of repetition; all official institutions of language are repeating machines: schools, sports, advertising, popular songs, news, all continually repeat the same structure, the same meaning, often the same words.
Roland Barthes (November 12, 1915 – March 25, 1980) was a French literary critic, literary and social theorist, philosopher, and semiotician.
Biography information from Wikiquote
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To visit the Tower, then, is to enter into contact not with a historical Sacred, as is the case for the majority of monuments, but rather with a new nature, that of human space: the Tower is not a trace, a souvenir, in short culture; but an immediate consumption of a humanity made natural by that glance which transforms it into space.
"Text of pleasure: the text that contents, fills, grants euphoria; the text that comes from culture and does not break with it, is linked to a comfortable practice of reading.
Text of bliss: the text that imposes a state of loss, the text that discomforts (perhaps to the point of a certain
boredom), unsettles the reader's historical, cultural, psychological assumptions, the consistency of his tastes, values, memories, brings to a crisis his relation with language.
Now the subject who keeps the two texts in his field and in his hands the reins of pleasure and bliss is an anachronic subject, for he simultaneously and contradictorily participates in the profound hedonism of all culture (which permeates him quietly under the cover of an "art de vivre" shared by the old books) and in the destruction of that culture: he enjoys the consistency of his selfhood (that is his pleasure) and seeks its loss (that is his bliss). He is a subject split twice over, doubly perverse."
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