And remember, your customers are an essential part of the e… - Juliana Rotich

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And remember, your customers are an essential part of the equation. After all, they’re crucial to your success as an entrepreneur and the very reason you build.

Juliana Rotich

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About Juliana Rotich

Juliana Rotich (born in 1977) is a Kenyan information technology professional, who has developed web tools for crowdsourcing crisis information and coverage of topics related to the environment. She is the co-founder of iHub, a collective tech space in Nairobi, Kenya, and of Ushahidi, open-source software for collecting and mapping information. She is a TED Senior Fellow.

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I think for girls it's really important to show them that it is possible to dream big, and if your dreams include some nerdy creation, that's fine.

Ask yourself important questions about your business. Know the problem you’re trying to fix and its place in the African context. Also, understand what you’re doing and be intentional about your solution.

I am guided each day by these three questions: 'What are you fixing?' 'What are you making?' and 'Who are you helping?'

And remember, your customers are an essential part of the equation. After all, they’re crucial to your success as an entrepreneur and the very reason… - Juliana Rotich

About Juliana Rotich

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