If You Think You Can Afford It — You Can't Think about the last time you bought a pack of gum. Did you fret over the price? Did you ask, “Hmmm, can I… - M.J. DeMarco

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If You Think You Can Afford It — You Can't Think about the last time you bought a pack of gum. Did you fret over the price? Did you ask, “Hmmm, can I afford this?” Probably not. You bought the gum, and it's done. The purchase had no impact on your lifestyle or future choices. To a rich woman who walks into a dealership and buys a six-figure Bentley without thought, the acts are the same.