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" "What is false creates taste, and reinforces itself by knowingly eliminating any possible reference to the authentic. And what is genuine is reconstructed as quickly as possible, to resemble the false.
Guy-Ernest Debord (December 28, 1931 – November 30, 1994) was a French strategist and founding member of the groups Letterist International and Situationist International (SI). He was also briefly a member of Socialisme ou Barbarie.
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The spectacle appears at once as society itself, as a part of society and as a means of unification. As part of society, it is that sector where all attention, all consciousness, converges. Being isolated - and precisely for that reason - this sector is the locus of illusion and false consciousness; the unity is imposes is merely the official language of generalized separation.
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