In tetrad form, the artefact is seen to be not netural or p… - Marshall McLuhan

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In tetrad form, the artefact is seen to be not netural or passive, but an active logos or utterance of the human mind or body that transforms the user and his ground.

Marshall McLuhan

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About Marshall McLuhan

Herbert Marshall McLuhan (21 July 1911 – 31 December 1980) was a Canadian philosopher, futurist, and communications theorist.

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Native Name: Herbert Marshall McLuhan

Alternative Names: Marshall MacLuhan • Marshall Mac Luhan

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Originators like Marshall McLuhan:

Neil Postman Northrop Frye William Gibson Friedrich Kittler J. G. Ballard

Additional quotes by Marshall McLuhan

The message of radio is one of violent, unified implosion and resonance. (p. 263)

The uniformity and repeatability of print created the “political arithmetic” of the seventeenth century and the “hedonistic calculus” of the eighteenth. (p. 237)

Dialectic functions by converting everything it touches into figure but metaphor is a means of perceiving one thing in terms of another. (p. 298)

In tetrad form, the artefact is seen to be not netural or passive, but an active logos or utterance of the human mind or body that transforms the use… - Marshall McLuhan

About Marshall McLuhan

Also Known As

Additional quotes by Marshall McLuhan