Complaints are a beautiful thing. They represent free feedback and expose unmet needs in your business. They represent the journey’s road noise. - M.J. DeMarco

Someday is dangerous and paralyzing. It traps you in land of Nowheresville. Someday is here, now, pristine and clean and begging no allegiance for tomorrow.

The brick walls are there for a reason. The brick walls are not there to keep us out; the brick walls are there to give us a chance to show how badly we want something. The brick walls are there to stop the people who don’t want it badly enough. They are there to stop the other people!

These deceptions keep Sidewalkers anchored in good company with the majority, swiping away at 2 a.m. on the couch thinking they're one click away from making millions because the Instagram dude with 500,000 followers says so.