Human beings, viewed as behaving systems, are quite simple.… - Herbert Simon

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Human beings, viewed as behaving systems, are quite simple. The apparent complexity of our behavior over time is largely a reflection of the complexity of the environment in which we find ourselves.

Herbert Simon

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About Herbert Simon

Herbert Alexander Simon (June 15, 1916 – February 9, 2001) was an American political scientist whose research ranged across the fields of cognitive psychology, computer science, public administration, economics, management, philosophy of science and sociology and was a professor, most notably, at Carnegie Mellon University. With almost a thousand often very highly cited publications he is one of the most influential social scientists of the 20th century.

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Native Name: Herbert A. S

Alternative Names: Herbert A. Simon • Herbert Alexander Simon

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Kenneth Arrow Kenneth E. Boulding C. West Churchman Russell L. Ackoff Charles Perrow

Additional quotes by Herbert Simon

The criterion of efficiency dictates that choice of alternatives which produces the largest result for the given application of resources.

# Rationality requires a choice among all possible alternative behaviors. In actual behavior, only a very few of all these possible alternatives come to mind.

The capacity of the human mind for formulating and solving complex problems is very small compared with the size of the problems whose solution is required for objectively rational behavior in the real world—or even for a reasonable approximation to such objective rationality.

Human beings, viewed as behaving systems, are quite simple. The apparent complexity of our behavior over time is largely a reflection of the complexi… - Herbert Simon

About Herbert Simon

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Additional quotes by Herbert Simon