My initial thoughts about what a title can do was to set mood and the prime underlying core of the film's story, to express the story in some metapho… - Saul Bass

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My initial thoughts about what a title can do was to set mood and the prime underlying core of the film's story, to express the story in some metaphorical way. I saw the title as a way of conditioning the audience, so that when the film actually began, viewers would already have an emotional resonance with it.

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About Saul Bass

Saul Bass (May 8, 1920 – April 25, 1996) was an American graphic designer and Academy Award-winning filmmaker, best remembered for designing motion-picture title sequences, film posters, and logos.

Also Known As

Alternative Names: S. Bass
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