The Concept of Dread, by Soren Kierkegaard, appeared in 1844, first year of the commercial telegraph...It mentions the telegraph as a reason for drea… - Marshall McLuhan

War has become the environment of our time if only because it is an accelerated form of innovation and education. (p. 381)

Students of media are persistently attacked as evaders, idly concentrating on means or processes rather than on 'substance'. The dramatic and rapid changes of 'substance' elude these accusers. Survival is not possible if one approaches his environment, the social drama, with a fixed, unchangeable point of view - the witless repetitive response to the unperceived.

Applied knowledge in the Renaissance had to take the form of translation of the auditory into visual terms, of the plastic into retinal form. (p. 180)