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" "The main object of cybernetics is to supply adaptive, hierarchical models, involving feedback and the like, to all aspects of our environment. Often such modelling implies simulation of a system where the simulation should achieve the object of copying both the method of achievement and the end result. Synthesis, as opposed to simulation, is concerned with achieving only the end result and is less concerned (or completely unconcerned) with the method by which the end result is achieved. In the case of behaviour, psychology is concerned with simulation, while cybernetics, although also interested in simulation, is primarily concerned with synthesis. Most of the major developments in models and theories of artificial intelligence have taken place in the western world — mostly, indeed, in the US and Britain — and it was only relatively recently that "core developments", as opposed to more peripheral developments and applications, have spread over Europe and the Soviet Union.
Frank Honywill George (1921 - 1997) was a British psychologist, cyberneticist and former Professor of Cybernetics and Director of the Institute of Cybernetics at the Brunel University, best known for his 1962 book The Brain as a Computer.
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The title of the book, The Brain as a Computer, is intended to convey something of the methodology involved; the idea is to regard the brain itself as if it were a computer-type control system, in the belief that by so doing we are making explicit what for some time has been implicit in the biological sciences.
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The word 'cybernetics' is still new to many people, even though it has now been an accepted word of our language for some ten or fifteen years. Speaking generally, cybernetics is the scientific study of control and communication. It is an attempt to give an integrated account of both physical and biological systems in terms of their capacity to communicate between different points of the system, and in terms of their control. There has been considerable research into general methods of communication in recent years, and this has been primarily the work of communication engineers, who are trying to discover in general terms what they themselves are doing.