I’m a false icon! The media collaborate in promoting my superficial lifestyle as somehow more valid, more worthy of attention than your real lives! -… - Grant Morrison

CYCLOPS: Emma… I knew you wouldn’t turn your back on us.

EMMA: Sweet as you are, I didn’t come back for you Scott. I came for my handbag. Lucky for you, this is a Louis Vuitton.

I love to work in the comics medium -- I really do -- and I've realised that a total contempt for the intelligence of the audience is the key to success. You know that Doom Force thing I did recently for D.C.? -- the pisstake of X-Force, right? Well, eighty percent of the people who sent letters of comment in on the story actually took the thing seriously! They didn't see the joke! It's horrific. Tom Peyer phoned me up and read page after page of these insane letters. That was the turning point. That is the moment that I became a super-villain. (1992)

Self-awareness: there is the black worm in the apple. Our curse is to know there's something terribly wrong with us.