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" "Entrepreneurship is far more a personal journey than it is a business journey. The extent to which you are willing to grow as a person, has a direct impact on your business because in the early stages so much of your business is about you. I believe that true success comes from operating from an authentic space and being true to your own goals and aspirations. If you try to behave like someone else, you deviate from that authentic space where your real power lies. Understanding of self, what truly motivates you, what your strengths and weaknesses are, building self-awareness are critical qualities. This is a skill available to anyone who seeks it – it’s about reflecting, reading, listening to yourself, exploring your hunches or ideas, even if they don’t seem like much.
Rapelang Rabana is a computer scientist, entrepreneur, and keynote speaker. She is currently the Founder and Chair of Rekindle Learning, a learning technology company; and previously co-founded Yeigo Communications, South Africa's first free VoIP mobile services provider. She has been featured on the cover of ForbesAfrica magazine, selected as a FastCompany Maverick, named Entrepreneur for the World by the World Entrepreneurship Forum and selected as a Young Global Leader by the World Economic Forum.
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The key differentiator [between being good and being great] is whether that person is following their calling, if they are doing something they believe is part of their life journey … or whether they are just doing a job, or doing something because they believe that is what they have to do. Not everyone operates from the realm of understanding that life is about choosing … about putting your will out there and spending your life making it a reality. Not everyone realises that by not choosing, life chooses for you and that is never the ideal outcome. Those who become great are deliberately creating their life path as opposed to allowing life to happen to them.
Money really is not everything. It is a false comfort. Money will not stop a “real entrepreneur” from starting a business. Work until you have saved enough – find investors, ask friends and family, borrow. Money should not stop anyone from fulfilling their dreams. Money is an accelerator – whether you are going in the right or wrong direction, money simply accelerates you in the direction that you are already going in.
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