Significantly, the will to achieve social reform was strongest among those leaders within the Nazi Party who were also the most actively involved in … - Götz Aly

Another source of the Nazi Party’s popularity was its liberal borrowing from the intellectual tradition of the socialist left. Many of the men who would become the movement’s leaders had been involved in communist and socialist circles.

[The Nazis] handed out billions in price subsidies to farmers…. As early as December 1939, a high-ranking financial administrator complained that the privileging of farmers ‘is in many case so grotesque that it can scarcely be kept secret from the rest of the populace, segments of which are being called on to make real sacrifices.’

Such material benefits suggest how the regime maintained its popularity during the war. Indeed, concern for the people’s welfare—at any cost—was a mark of the Nazi system from its inception. Between 1933 and 1935, the leadership owed its domestic support to its efficient campaign against unemployment. However, the regime succeeded in combating joblessness only by incurring a fiscally irresponsible level of state debt. Later the regime would require a not particularly popular war to keep government finances afloat.