Going beyond luxury retail, we’ve become a platform for exchange across all the creative disciplines. Our curation is trusted, and our network authen… - Reni Folawiyo

I understand the connection: female founders, a strong and unique point of view, curated and presented with a focus on art and its interaction with fashion. But our mission is different: upliftment.

There’s a great appetite for consumption of luxury goods by Nigerians, but in terms of experiential retail with a concept...that is completely new...We have definitely had to educate the customer with regard to African Luxury, getting them to pay more for African goods that they have hitherto seen as craft and substandard.

I decided it would be interesting to have the best stuff from all over the world along with the very best from Africa all in the same space to get people from outside Africa to see what was possible, but also to get people in Africa to understand the value of what they had. It was a bit of an education on both sides.