Itch thought that Jay seemed to spend all of her time either eating her potato chips or picking her nose. Today she was managing both, bag balanced o… - Simon Mayo

But the only person who was ever pleased to see him was Jack. She realized that Itch was a little different, but she was happy to tolerate that. When Itch started to tell her about the chemical composition of her Twix or why her apple was turning brown, she would just flick his ear or poke him with a pencil. "Don't be boring, Itch, or I'll tell you more about Gossip Girl." This mention of Jack's favorite TV show was usually enough to stop Itch in his tracks.

…everyone called him Itch except his mother, whose bright idea it had been to name him Itchingham in the first place.

I'm sure 'I used it all, just to be on the safe side' is not the greatest piece of scientific advice out there!