They did this on the contemptible pretext, pleaded by all unscrupulous and ambitious placemen, that the country stood in need of their services. - Emil Ludwig

He realized that he could rise only through the support of the discontented and utterly disillusioned middle class. All he did later was to subjugate it. Rauschning describes in detail Hitler's intense hatred of Germany's laboring masses.

The Germans were wretched so long as they had no sword. ...Only a world once more trembling before the gigantic juggernaut of a German army could do... [A] genuine idealism ...inspires the German Nazi youth. It is bellicose... and looks forward to a hero's death... they believe in the superiority of the German race and its right to rule the world.
Their new leader... began to turn it into reality... The technique of government by advertisement... has enabled a ruler... to attain his aims by sheer propaganda and bluff...

Since the banks and the big industrialists wished to rid themselves of the Socialists, with their wage demands and strikes, they contributed generously to this popular party. ...Hitler's speeches constantly promised the masses a renewal of the soldier-spirit, a new army and new victories.