North Korea is very much sui generis. It is best seen as being on the cusp between far right and far left. In European political terms I would call i… - Brian Reynolds Myers

[I]t was the Yankees and not Korean “reds” – a tiny force even in their 1920s heyday — whom the Japanese authorities were most intent on infamizing. After Hirohito’s surrender all the main tropes went straight into the agitprop of the South Korean left. Thus did the Workers’ Party vilify Yankees as “bloodsuckers” when agitating Jeju islanders, who had been subjected to especially intense Japanese propaganda during the war.

To misperceive the DPRK as a communist state – either of the Stalinist or indigenized kind – is therefore to misunderstand and miscalculate its behavior. I often encounter resistance to this point when lecturing to American audiences. Conservatives do not want communism let off the hook for creating this state, and liberals do not want Washington let off the hook for bullying it. Politically correct college students object to the attribution of racism to non-whites. State Department officials, for their part, know that the perception of North Korea as a country much like our Eastern European adversaries in the late Cold War will better sustain public faith in a diplomatic solution to the nuclear crisis.

For decades the basic message has been, "Dump the leadership, because it lives high on the hog while you toil and starve." That’s the sort of sloganeering that might help undermine a communist state. It won’t work in a far-right, ultra-nationalist state. The pomp that surrounds Kim Jong Un is the whole nation’s pomp, as it were. I have urged American officials who ask me about propaganda to encourage a nationalist approach to it, stressing the North’s disgraceful dependence on China, contrasting the North with an internationally respected South that has really put Korea on the map. I’m not sure this will be enough though. The crucial issue, from a nationalist North Korean’s perspective, is likely to be: Which of the two states is more intent on righting the wrongs foreigners have done to us? Which state wants to unify the peninsula, the nation? And the South all too obviously allows the North to play the heroic role of the sole unifying force. Park Geun-hye made efforts to rectify that neglect but it was too little, too late. And now a very different president is in power.