The world’s people are in peril. We no doubt live in a noisy, numb, narcissistic age. The talents and attentions of the majority are not invested in … - Brendon Burchard

High performers are clear on their intentions for themselves, their social world, their skills, and their service to others. I call these areas self, social, skills, and service, or the Future Four.

Just as athletes never quit training, high performers never stop consciously conditioning and strengthening their habits. Real success — holistic, long-term success — doesn’t come from doing what’s natural, certain, convenient, or automatic. Often, the journey to greatness begins the moment our preferences for comfort and certainty are overruled by a greater purpose that requires challenge and contribution. The skills and strengths you have now are probably insufficient to get you to the next level of success, so it’s absurd to think you won’t have to work on your weaknesses, develop new strengths, try new habits, stretch beyond what you think your limits or gifts are. That’s why I’m not here to sell you the easy solution of just focusing on what is already easy for you. Just so we’re clear: There’s a lot of work ahead.

This is hard to say to people without offending them, but it’s a universal truth even for the most high-performing people on the planet, so here it is: your self-image could be a lot better, and you ought to be a lot more congruent in how you engage the world. How we think of ourselves (our self-image) and how we behave in accordance with that image in the real world is the stuff of congruence. It’s one of the most profoundly powerful drives we have as humans — to live in consistent alignment with who we think we are, how we want others to perceive us, and who we want to become. When we don’t behave as the person we believe ourselves to be, we feel “off,” “out of sorts,” and, often, frustrated or angry. If we think we’re lions, for example, but we act as mice, we secretly loath our- selves. From THE CHARGE