All of man's artefacts, whether hardware or software, wheth… - Marshall McLuhan

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All of man's artefacts, whether hardware or software, whether bulldozers or laws of chemistry, are alike linguistic in structure and intent. (p. 227)

Marshall McLuhan

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About Marshall McLuhan

Herbert Marshall McLuhan (21 July 1911 – 31 December 1980) was a Canadian philosopher, futurist, and communications theorist.

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Native Name: Herbert Marshall McLuhan

Alternative Names: Marshall MacLuhan • Marshall Mac Luhan

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Neil Postman Northrop Frye William Gibson Friedrich Kittler J. G. Ballard

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The new science of communication is percept, not concept. (p. 259)

By phonemic transformation into visual terms, the alphabet became a universal, abstract, static container of meaningless sounds.

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All of man's artefacts, whether hardware or software, whether bulldozers or laws of chemistry, are alike linguistic in structure and intent. (p. 227) - Marshall McLuhan

About Marshall McLuhan

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