Here’s how to live: Do nothing. - Derek Sivers

Start doing what you said you want to do and start saying if it's really true.

They did it saying, “We need the very best,” but it didn’t improve anything for the customers. Never forget that absolutely everything you do is for your customers. Make every decision — even decisions about whether to expand the business, raise money, or promote someone — according to what’s best for your customers. If you’re ever unsure what to prioritize, just ask your customers the open-ended question, “How can I best help you now?” Then focus on satisfying those requests.

Pain’s power relies on surprise.
If you expect it, it’s weaker.
If you choose it, it’s gone.