Trump ignores facts whenever they are inconvenient. I know you don't want to think this works in terms of persuasion. But it does. - Scott Adams

The fastest way to spot a weasel is to look at a shiny surface. The second-fastest way is to look for people who are certain about the future. When a person conveys a sense of certainty during times of great uncertainty, that is either a sign of mental illness called "leadership" or a sign of a weasel who is trying to get his way.

The only person who wants real fairness is whoever has the worst life on earth, because he has nothing of his own to share in return. I don't know who that person is, but I have a mental image of a naked guy with no arms and legs, living in a rented poison ivy patch and being forced to read this book.

A skilled persuader can blatantly ignore facts and policy details so long as the persuasion is skillful.