OK, because if you're unsure, you can always pull your trousers down and we can check. (On whether or not Michael Sophacles is Jewish). - Alan Sugar

Robert, I don't like people who bottle out. So Robert - You're fired. (to Robert Goodwin when he was fired before the final boardroom in the second task)

If there was a market in mass-produced portable nuclear weapons, we'd market them, too.

I tell you what, if any of you survive here, I promise you this: As sure as I have a hole in my bloody arse, when it gets down to the two of you, all these people who are saying nice things about you at the moment, will not! So start thinking about yourself!