Designing story tests the maturity and insight of the writer, his knowledge of society, nature, and the human heart. - Robert McKee

live in a fictional reality that illuminates our daily reality.

At Crisis the protagonist's willpower is most severely tested. As we know from life, decisions are far more difficult to make than actions are to take. We often put off doing something for as long as possible, then as we finally make the decision and step into the action, we're surprised by its relative ease. We're left to wonder why we dreaded doing it until we realize that most of life's actions are within our reach, but decisions take willpower.

Al reducirse nuestra fe en las ideologías tradicionales, nos dirigimos hacia la fuente en la que todavía creemos: el arte de contar historias.