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" "[... language, as an example of a semiotic system, contains all four levels of organization as follows:] First, it is transmitted physically, by sound waves traveling through the air; secondly, it is produced and received biologically, by the human brain and its associated organs of speech and hearing; thirdly it is exchanged socially, in contexts set up and defined by the social structure; and fourthly it is organized semiotically as a system of meanings
Michael Alexander Kirkwood (M.A.K.) Halliday (13 April 1925 – 15 April 2018) was a British linguist who developed the internationally influential systemic functional linguistic model of language.
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The text is a product in the sense that it is an output, something that can be recorded and studied, having a certain construction that can be represented in systematic terms. It is a process in the sense of a continuous process of semantic choice, a movement through the network of meaning potential, with each set of choices constituting the environment for a further set.