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" "I think labels are generally used to benefit those who invented them, and those who invent them tend not to be those upon whom they are foisted. That said, labels can be tools of empowerment or marginalization, depending on who is using them and why…
Alisa Valdes-Rodriguez (born February 28, 1969 in Albuquerque, New Mexico) is an American author, journalist, and film producer.
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There are writers in commercial women’s fiction who get really worked up, and they blog about [the label] and rail against the establishment. I can empathize and understand that frustration, but at the same time, it’s a waste of energy. I look at what the readers and writers of the romance genre have done in creating a parallel universe where they sell millions of books to readers who know these writers are good. They don’t need the stamp of approval. And what I love about my readers is that they are far more sophisticated, in my opinion, than most literary critics, and far less insecure. At the end of the day, people are reading my books and communicating directly with me, thanks to technology.
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Never sat down and thought: “I’m going to create a new genre.” I just sat down and wrote a book that I wanted to read but couldn’t find. In retrospect, I don’t think it’s a new genre; it’s just a novel. There’s an unfortunate tendency in the publishing industry to view ethnicity as a genre and only for certain people. So if you are a minority, your race or ethnicity becomes your genre. Or if you are a woman, your sex becomes your genre. “Women’s fiction”: What does that even mean? Would we ever dare say “commercial men’s fiction”? I think these are marketing terms.