It is always sound business to take any obtainable net gain, at any cost and at any risk to the rest of the community. - Thorstein Veblen

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It is always sound business to take any obtainable net gain, at any cost and at any risk to the rest of the community.

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About Thorstein Veblen

Thorstein Bunde Veblen (30 July 1857 – 3 August 1929) was a Norwegian-American sociologist and economist and a leader of the Efficiency Movement, most famous for The Theory of the Leisure Class (1899).

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Native Name: Thorstein Bunde Veblen
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As increased industrial efficiency makes it possible to procure the means of livelihood with less labor, the energies of the industrious members of the community are bent to the compassing of a higher result in conspicuous expenditure, rather than slackened to a more comfortable pace.

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The current periodical press... is a vehicle for advertisements. ...Exceptions ...are official and minor propagandist periodicals, and, in an uncertain measure, scientific journals. ...The first duty of an editor is to gauge the sentiments of his readers, and the tell them what they like to believe. ...His second duty is to see that nothing is said which may discountenance ...his advertisers. ...The net result is that both the news columns and the editorial columns are commonly meretricious in a high degree.

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