It's forcing the media to have a conversation that they've never wanted to have, and never have had, which is about Donald's psychological health. - Mary L. Trump

<nowiki>[</nowiki>] is the origin... the ground zero of all of the family dysfunction... I believe that he was a sociopath. ...He had no real human feeling for anybody, including his children, and was quite adept at using people to his own ends; and if he found them not to be of use, he had no compunction about discarding them. ...[H]e enjoyed humiliating other weaker people a great deal.

By 2004, when The Apprentice first aired, Donald's finances were a mess (even with his $170 million cut of my grandfather's estate when he and his siblings sold the properties), and his... "empire" consisted of increasingly desperate branding opportunities such as , , and . That made him an easy target for Burnett. Both Donald and his viewers were the butt of the joke that was The Apprentice, which, despite all evidence to the contrary, presented him as a legitimately successful tycoon.

I needed to tell the [origin] story of the family because there's so much at stake.