You have a finite amount of willpower that becomes depleted as you use it. Your will, in other words, is not a manifestation of your character that y… - Cal Newport

Sizin zamanınız ve dikkatiniz üzerinden kâr elde eden şirketler, ustaca kullandıkları bir pazarlama hilesi sayesinde bugün herkesi şuna inandırmış vaziyetteler: Sosyal medyada yer almadığınızda mutlaka bir şeyleri kaçırır, bir şeylerden mahrum kalırsınız.

For many, the core question of “is this the best way to use technology to support this value?” leads them to carefully optimize services that most people fiddle with mindlessly.

The reason knowledge workers are losing their familiarity with deep work is well established: network tools. This is a broad category that captures communication services like e-mail and SMS, social media networks like Twitter and Facebook, and the shiny tangle of infotainment sites like BuzzFeed and Reddit. In aggregate, the rise of these tools, combined with ubiquitous access to them through smartphones and networked office computers, has fragmented most knowledge workers’ attention into slivers.