They, like many priests, had been much too fanatical and not nearly as clever as the god they served. - Fritz Leiber

I realized that wherever she came from, whatever shaped her, she’s the quintessence of the horror behind the bright billboard. She’s the smile that tricks you into throwing away your money and your life. She’s the eyes that lead you on and on, and then show you death. She’s the creature you give everything for and never really get. She’s the being that takes everything you’ve got and gives nothing in return. When you yearn towards her face on the billboards, remember that. She’s the lure. She’s the bait. She’s the Girl.

Things are different from what I thought. They’re much worse.

You have been told that the Great God rules the universe—earth and sky. I tell you the Great God is fake!