The dilemma posed by consumerism is not the endless manufacturing of desires, but the temptation to settle for desires far below what we were created… - Skye Jethani

Rather than pursuing our calling to present a vision of a world filled with God's power and love, the contemporary church merely presents the world as a two-dimensional facsimile of the consumer culture, albeit with a Jesus fish imprint.

Consumer Christianity seeks to construct programs to capture God's power and produce predetermined outcomes, rather than surrender to the mysterious movement of God's grace which, like the wind or fire, is beyond our control.

Paralleling the corporate shift away from manufacturing goods to manufacturing brands, Christianity in North America has drifted from a faith of substance to a faith of perception.