The fact that map is a fuzzy and radial, rather than a precisely defined, category is important because what a viewer interprets a display to be will… - Alan MacEachren

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The fact that map is a fuzzy and radial, rather than a precisely defined, category is important because what a viewer interprets a display to be will influence her expectations about the display and how she interacts with it.

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About Alan MacEachren

Alan M. MacEachren (born 1952) is an American geographer, Professor of Geography and Director, GeoVISTA Center, Department of Geography, The Pennsylvania State University. He is known for his cross-disciplinary work in the fields of human-centered geographic visualization, scientific and , and in statistics.

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Alternative Names: Alan M MacEachren Alan M. Maceachren A. MacEachren Alan M. MacEachren
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Robinson (1952) pointed out some limits to approaching map symbolization and design from a purely artistic viewpoint, as he suggested was the guiding perspective at the time. Maps, like buildings that are designed primarily for artistic impact, are often not functional... Robinson (1952) argued that treating maps as art can lead to "arbitrary and capricious" decisions. He saw only two alternatives: either standardize everything so that no confusion can result about the meaning of symbols, or study and analyze characteristics of perception as they apply to maps so that symbolization and design decisions can be based on "objective" rules... Robinson's dissertation, then, signaled the beginning of a more objective approach to map symbolization and design based on testing the effectiveness of alternatives, an approach that followed the positivist model of physical science. In his dissertation, Robinson cited several aspects of cartographic method for which he felt more objective guidelines were required (e.g., lettering, color, and map design). He also suggested that this objective look at cartographic methods should begin by considering the limitations of human perception. One goal he proposed was identification of the "least practical differences" in map symbols (e.g., the smallest difference in lettering size that would be noticeable to most readers).

Exploring maps as representation forges important links between cartography and a variety of cognate fields concerned with this topic in its various facets (including geographical information systems [GIs] and remote sensing, as well as art, cognitive science, sociology, cognitive and environmental psychology, semiotics, and even the history and philosophy of science).

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Many pressing problems facing science and society are inherently geospatial – location matters. The availability of essential geospatial data has increased dramatically over the past decade. Both scientific progress and application of geospatial information to societal needs remains hampered, however, due to the lack of methods for transforming these data into information and for combining information from diverse sources to construct knowledge. Progress requires fundamental breakthroughs in both geovisualization and its integration with other methods for geospatial knowledge construction. The research agenda delineated in this issue is a step toward achieving these breakthroughs. Identifying the challenges is the easy part. Meeting them is unlikely without a commitment to a coordinated approach, by both individuals and organizations in multiple countries.

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