People think focus means saying yes to the thing you’ve got to focus on. But that’s not what it means at all. It means saying no to the hundred other… - Tim Ferriss

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Engraved portrait of Tim Ferriss, facing left

People think focus means saying yes to the thing you’ve got to focus on. But that’s not what it means at all. It means saying no to the hundred other good ideas that there are. You have to pick carefully. I’m actually as proud of the things we haven’t done as the things I have done. Innovation is saying no to 1,000 things.” –Steve Jobs

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About Tim Ferriss

Timothy Ferriss (born July 20, 1977) is an American author, entrepreneur, and public speaker, best known for his 2007 book The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich, which was a New York Times and USA Today bestseller.

Biography information from Wikiquote · Portrait adapted from Wikimedia Commons, Jeff Kubina from Columbia, Maryland (CC BY-SA)

Also Known As

Native Name: Timothy Ferriss

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Additional quotes by Tim Ferriss

If you are nervous about making the jump or simply putting it off out of fear of the unknown, here is your antidote. Write down your answers to these questions, and keep in mind that thinking a lot will not prove as fruitful or as prolific as simply brain vomiting on the page. Write and do not edit - aim for volume. Spend a few minutes on each answer.

1. Define your nightmare, the absolute worst that could happen if you did what you are considering.
2. What steps could you take to repair the damage or get things back on the upswing, even if temporarily?
3. What are the outcomes or benefits, both temporary and permanent, of more probably scenarios?
4. If you were fired from your job today, what would you do to get things under financial control?
5. What are you putting off out of fear?
6. What is it costing you - financially, emotionally, and physically - to postpone action?
7. What are you waiting for?

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