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" "[A] hundred years ago the selling of goods at retail had settled into a system of small shops, each confining itself to a particular class of merchandise. The comprehensive trade of the sixteenth century had been divided into small sections, and the smaller the section the smaller was the study, the amount of experience and the capital required. The retail trade of shop-keeping became in consequence a petty and insignificant undertaking, necessitating little risk, little profit, and little ability, and so generally was this fact accepted that the name of shop-keeper became a term of reproach and of disrespect.
(January 11, 1858–May 8, 1947) was an American-British retail magnate who founded the London-based department store after retiring as 's partner, opening and selling Harry G. Selfridge and Co. in Chicago in only 2 months, and moving to England. His 20-year leadership of Selfridges led to his becoming one of the most respected and wealthy retail magnates in the United Kingdom. He was known as the 'Earl of Oxford Street'.
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The merchant sends the buyer far afield with instructions to invest... in... staples or novelties, as he thinks will interest the home public. He risks his money and a certain amount of prestige upon the judgment of the buyer... Much merchandise begins to depreciate from the day it arrives; practically none increases in value. The buyer then must learn to buy enough and not too much; to buy what will give satisfaction..; to pay not too much for what he buys; to know qualities and values... All this carries with it a certain speculative risk, but so certain does his judgment become, that the house conducted on scientific lines can estimate to a fraction of one per cent.
The desire to trade seems to be inherent in man, as natural to him as the instinct of self-preservation, and from earliest recorded history we see trade and barter entering into and becoming part of the lives of men of all nations... [W]e see it as one of the most desirable objectives of the nations themselves.