To my way of thinking, whether it’s a superhero movie or a romance or a comedy or whatever, the most important thing is you’ve got to care about the characters. You’ve got to understand the characters and you’ve got to be interested. If the characters are interesting, you’re half-way home.

In the beginning Marvel created the Bullpen and the Style. And the Bullpen was without form, and void; and darkness was upon the face of the Artists. And the Spirit of Marvel said, Let there be The Fantasic Four. And there was The Fantasic Four. And Marvel saw The Fantasic Four. And it was good.

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Welcome true believers, this is Stan Lee. We’re about to embark the exploration of a fantastic new universe and the best part is that you are gonna create it with me. You may know me as a storyteller, but hey on this journey consider me your guide. I provide the widy and wonderful worlds and you create the sights, sounds and adventures. All you need to take part is your brain. So take a listen and think big, no bigger, we make it an epic. Remember when I created characters like the Fantastic Four and the X-Men? We were fascinated by science and awed by the mysteries of the great beyond. Today we consider a nearer deeper unknown one inside ourselves. […] we asked: What is more real? A world that we are born into or the one we create ourselves. As we begin this story, we find humanity lost within is own techno bubble. With each citizen the star of their own digital fantasy. […] But the real conundrum is, just because we have the ability to recreated ourselves, should we? […] Excelsior!”

Face front, true believers!

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I am going to die. Not in the goth existential way of overwrought poetry, all, “I stood upon the stage of life and saw Death, my dark-eyed lover, flipping me the bird from the back row,” but in the very literal sense that something’s going to happen to make his heart stop beating in, oh, say the next five minutes.

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In the early days, I was writing scripts for virtually all the books, and it was very hard to keep all the artists busy; poor little frail me, doing story after story. So I'd be writing a story for Kirby, and Steve Ditko would walk in and say, 'Hey, I need some work now.' And I'd say, 'I can't give it to you now, Steve, I'm finishing Kirby's.' But we couldn't afford to keep Steve waiting, because time is money, so I'd have to say, 'Look Steve, I can't write a script for you now, but here's the plot for the next Spider-Man. Go home and draw anything you want, as long as it's something like this, and I'll put the copy in later.' So I was able to finish Jack's story. Steve in the meantime was drawing another story.....Okay, it started out as a lazy man's device...but we realized this was absolutely the best way to do a comic.....Don't have the writer say, 'Panel one will be a long shot of Spider-Man walking down the street.' The artist may see it differently; maybe he feels it should be a shot of Spider-Man swinging on his web, or climbing upside-down on the ceiling or something.